The personal example here puts previous Imperial War Museums image fees at roughly £25 to £50 each, with an average near £35 for one book. A 75,000-word history might contain about 100 images, so licensing can become a major part of the production budget. Digital publication and a YouTube use also raise questions about how long a licence must last. An indefinite licence may cost more than the earlier estimate. Some images were supplied freely by a colleague, which shows how access and professional relationships can materially change a book's cost.
Notable Point · 3:51:53-3:54:51
Image licensing can dominate a history book's budget
Image fees and the duration of digital licences can make illustrations one of the largest costs in publishing a history book.