Dependence on advertising revenue is criticised for directing news organisations toward what keeps them financially viable. An earlier emphasis on newspaper sales supplies the comparison, with a panel member linking tabloid popularity to gossip that sold copies. Reading several newspapers is recommended as a way to compare conflicting accounts. One contributor recalls buying six papers each day when monitoring press coverage formed part of his job, then looking for a realistic account across their differences. Modern aggregation systems offer a comparable convenience for open-source intelligence. His present research preference is to examine the underlying articles on which newspaper stories are based.
Notable Point · 4:35:33-4:37:17
Advertising, newspaper incentives and comparing underlying sources
A critique of advertising-led news is paired with a practical method: compare several newspapers and examine the articles on which their reporting rests.